bright coloured flowers that brings happiness

bright coloured sunflower that brings happiness

Digital Marketing Manager

Experienced digital marketing manager offering bespoke services to businesses across the UK, helping put your business on the digital map and achieve success for your brand.

Contact Me Previous Work

Skills

Search Engine Optimisation

Optimise your website, social media and ads to make sure your business is found when others search for you.

Search Engine Optimisation

Optimise your website, social media and ads to make sure your business is found when others search for you.

Social Media Marketing

Develop and deliver a tailored marketing strategy whether its for Instagram, TikTok, LinkedIn, Facebook or YouTube.

Copywriting

Getting to grips with your brand, mimicking your brand voice to easily create captions and content that captures your audience whatever the media form.

Blog Writing

Producing scheduled blog posts about the key areas of your business, linking in trending topics and SEO.

Social Media Ads (CTR and PPC)

Take your social media reach to the next level and purchase paid ads to push your brand further, reporting data and metrics back to you.

SMS and Email Marketing

Utilise even more methods of marketing by harnessing the power of manual and automated texts and emails using CRM systems like MailChimp and GoHighLevel. Create newsletters and lead responses.

Creation and distribution of press releases to share your business’s news with the media.

Podcasts

Creation and production of your podcast. From arranging guests and topic lists, to supporting the recording process, or editing and releasing your podcast to the necessary platforms.

Starting rate of £50 p/hour, depending on services needed. If you are a charity or NFP organization, please contact me to discuss pricing.

I’ve worked with incredible organisations—from charities to wellness brands to tech innovators—making a meaningful impact along the way.

5+ Years Experience

Digital marketer & PR manager

Based in Sheffield, I began my career in digital marketing after earning a degree in Journalism. To deepen my expertise, I pursued multiple digital marketing certifications while volunteering to support charities and start-ups with their social media strategies. Since then, I have collaborated with over 10 businesses and individuals, crafting bespoke digital marketing strategies that achieve both short- and long-term goals. From increasing page engagement by 125% within the first three months to boosting sales or establishing consistent posting schedules, my tailored approach ensures measurable success based on each client’s unique objectives. No matter the industry or niche, I dedicate myself to understanding your brand’s culture and target audience, delivering a personalised strategy that perfectly captures your brand voice and drives meaningful results.

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Check out some examples of the previous work I've completed for my clients.

Excel PPC and CRM strategy

Through a comprehensive paid Meta advertising strategy, team management, and CRM automation, I helped my client grow their student enrollment by 11.66% in just 2 months, adding 40 new students. This resulted in a revenue increase of $16,000, with a ROAS of 5.33x. Additionally, implementing automation streamlined operations and significantly improved lead conversion efficiency.

FlashCharger social media marketing

By implementing a targeted LinkedIn social posting strategy, I achieved a staggering 1,486% increase in post impressions over 3 months, driving significant brand awareness across the city. This translated to an average monthly growth rate of ~495.33%, enhancing the client’s visibility and engagement with local audiences. The strategy positioned the brand as a key player within the city, fostering stronger connections with stakeholders and potential customers.

Taylor Taylor Hairdressing KPI's

Through the implementation of a new marketing strategy focused on improved SEO and a refined social media strategy, I helped drive a 200% increase in average spend per visit at a local salon. This approach not only boosted revenue but also attracted a new and diverse clientele, positioning the salon as a premium choice in the area. The combination of targeted SEO improvements and engaging social content expanded visibility and led to a significant enhancement in customer experience and satisfaction.

Reviews

this is an image of a current or previous client

Steven Cheng

Lydia creates content and strategy for FlashCharger. She's is always responsive and supportive to the company. I am still in shock that she's able to handle so many tasks at the same time. If a company or a brand is looking for a social media talent, I will definitely recommend Lydia.